[Source: JoLynn Fox, Holbrook Tribune-News] -- A comprehensive development plan for Holbrook’s tourism being prepared by the Holbrook Chamber of Commerce Tourism Committee is nearing completion. The roots of the plan have come from such resources provided by a number of studies, surveys and recommendations from state agencies. Using these resources, the committee has addressed four areas of development to help expand Holbrook’s tourism economy, including culture and heritage, recreation and leisure, regional tourism, and general marketing.
- Under culture and heritage are listed the Old West, Native American Culture, Route 66 Experience, Historic Preservation, and Railroad District.
- Recreation and leisure addressed city parks and recreation facilities, business development, and community events.
- Regional tourism focused on day trips and Petrified Forest National Park.
- General marketing includes the community environment, community/general marketing, and community education.
Each of these sections has been defined as to descriptions, goals, the benefits, the stakeholders, process/method of implementation, and a directory index that refers to the resources and the particular pages containing the used materials. The stakeholders include the City of Holbrook, the Holbrook Chamber of Commerce, the Navajo County Historical Society, Holbrook Main Street, local businesses, Navajo County Parks and Recreation, and surrounding communities and tourism related entities, such as Petrified Forest National Park. The goal of the tourism committee is to bring money into the community by visitors spending more time here and, in turn, more money.
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[Source: JoLynn Fox, Holbrook Tribune-News] -- A comprehensive development plan for Holbrook’s tourism being prepared by the Holbrook Chamber of Commerce Tourism Committee is nearing completion. The roots of the plan have come from such resources provided by a number of studies, surveys and recommendations from state agencies. Using these resources, the committee has addressed four areas of development to help expand Holbrook’s tourism economy, including culture and heritage, recreation and leisure, regional tourism, and general marketing.
