Thursday, May 15, 2008

Phoenix...Celebrate a place that matters to you!

[Source: Jim McPherson, National Trust for Historic Preservation] -- National Preservation Month is celebrated during May and the National Trust for Historic Preservation wants you to join in a viral marketing campaign around this year's theme, "This Place Matters." By simply printing a sign and taking a picture, you can tell the story about a place in Phoenix that matters to you. Click here to submit your entry and follow these simple instructions:

1. Register on the National Trust's website,

2. Download and print out a special Phoenix “This Place Matters” sign available at If you know of a spot outside of Phoenix, click on for a sign with the Arizona flag.

3. Snap a photo of people holding the sign and standing in front of a building or place of particular personal significance.

4. Then, upload the photo (or photos) to the National Trust, and post a brief story about the place and why it matters.

We've already had a number of communities participate, including, Fremont, NE and Greenville, OH, just to name a few. So don't get left out. Post your picture today!

Want to do more?

  • Spread the word about the campaign by mentioning the campaign in your enewsletter.

  • Post your picture and story on your own website and link to

  • Challenge your supporters to post other pictures from your town to the site.

  • Learn how City Lore and the Municipal Arts Society in New York City have been using their own "Place Matters" campaign for years to advocate for local places at risk by visiting their website at